
Sherilyn Shackell Founder & CEO of The Marketing Academy. The Marketing Academy is an international not for profit organisation dedicated to inspiring and developing talented stars in the Marketing, Media & Communication industries to become the leaders and influencers of tomorrow. When CMOs are left out of the boardroom, their insights — and the business risks and opportunities that their expertise might identify are lost, Sherilyn is on a mission to change all the stats, as she believes these leaders have unique power to shape our collective opinions as a society.
In this episode we discuss
What The Marketing Academy is all about
How The Marketing Academy is going to reshape the boards of tomorrow.
The different programmes it offers to marketers
The impact that it is having on the sector across the markets it operates in as well as the future plans for growth.
What you can do today to think about the path that you are on,
Positive intent,
Our responsibility for our reactions
The energy we expend and share.
Sherilyn had a near death experience that shaped her now world view, but it is her desire that no one has to go through that. So no matter what stage you are at in your marketing career, give yourself some time today to listen to some amazing life advice. Find all previous episodes on www.thatswhaticallmarketing.com, or follow us on instagram @thatswhaticallmarketing and on twitter @thats_marketing. And now you can watch our episodes back on You Tube, search for thatswhaticallmarketing
That’s What I Call Marketing is where marketers come for real conversations about brand, B2B, creativity, effectiveness and the future of the profession.
Hosted by Conor Byrne, the show features conversations with CMOs, marketing leaders, agency leaders, authors, thinkers and practitioners about what good marketing looks like in practice.
Listen, follow and find more episodes at: https://www.thatswhaticallmarketing.com
Connect with Conor on LinkedIn: https://www.linkedin.com/in/conorbyrneirl/
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