
19 Jun 2025 · 47 min
Day 4 of the Cannes Sessions and you will heard from David Droga, Billionaire & Passes Founder Lucy Guo, Karen Bennett US MD for Jellyfish, Sarah Vincent Managing Director UK, Utiq & Anders Littner brandmetrics as well as a round up of the week with Kevin Freedman talks about
– Why Walmart’s in-store teams are using Canva
– How Strava redesigned its algorithm with purpose at the core
– The return of brand marketing (and the quiet death of retargeting)
– What Tony’s Chocolonely can teach us about real brand conviction.
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That’s What I Call Marketing is where marketers come for real conversations about brand, B2B, creativity, effectiveness and the future of the profession.
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