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The Singles: The Hot Topics in Marketing discussing Poppi, Guinness, Nike, Reddit &  more....with Tracksuit

The Singles: The Hot Topics in Marketing discussing Poppi, Guinness, Nike, Reddit & more....with Tracksuit

19 Mar 2025 · 29 min

About this episode

In this episode of 'That's What I Call Marketing,' Conor Byrne kicks off the new series 'The Singles,' focused on hot marketing topics with expert insights. Sponsored by Tracksuit, the always-on brand tracking dashboard, this episode explores various marketing trends and data-driven insights. Conor is joined by Dan Fleming and Jasper Skinner from Tracksuit to discuss the growth and impact of brands like Guinness, Nike, Poppi, and the rise of Reddit and Threads in the UK. For more on Tracksuit and to book your demo visit gotracksuit.com

00:00 Introduction to the Podcast and Series

00:48 Introducing Tracksuit and Its Benefits

01:44 Meet the Experts: Dan Fleming and Jasper Skinner

02:40 The Growth Journey of Tracksuit

05:02 Hot Topics in Marketing: St. Patrick's Day and Guinness

10:28 Nike's Return to Greatness

16:04 Poppi's Acquisition by Pepsi

22:03 Reddit and Threads on the Rise

26:22 Future Episodes

That’s What I Call Marketing is where marketers come for real conversations about brand, B2B, creativity, effectiveness and the future of the profession.

Hosted by Conor Byrne, the show features conversations with CMOs, marketing leaders, agency leaders, authors, thinkers and practitioners about what good marketing looks like in practice.

Listen, follow and find more episodes at: https://www.thatswhaticallmarketing.com

Connect with Conor on LinkedIn: https://www.linkedin.com/in/conorbyrneirl/

If you enjoy the show, please follow, subscribe and leave a review. It helps more marketers find the conversations.

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